Metabase is an open-source BI tool providing self-service analytics with both free self-hosted and commercial cloud options. Open Source Edition (AGPL) is free with full core features. Pro at $500/month (billed annually) and Enterprise pricing (custom) add SSO, row-level permissions, and advanced features. The question builder enables non-technical users to create queries through visual interface without writing SQL. X-ray feature automatically analyzes tables to generate suggested dashboards. Supports 20+ databases including PostgreSQL, MySQL, SQL Server, BigQuery, Snowflake, MongoDB, and Druid. Self-hosted deployment via Docker takes minutes. The embedded analytics SDK (Pro/Enterprise) enables integration into custom applications. Recent versions added basic AI features through X-ray improvements and natural language search. Strong community with 30,000+ GitHub stars and active plugin ecosystem. Page should cover: Open Source vs Pro vs Enterprise comparison, question builder tutorial, X-ray feature demonstration, self-hosted deployment guide, embedding capabilities, comparison with Looker Studio and Superset, and use cases for startups and SMBs.